Tuesday, January 27, 2009

Google AdSense within Joomla content

There are two main ways of inserting Google AdSense within your Joomla website. The first option is to use an AdSense module. This will allow you to insert the code into one of your template positions. This is a fairly standard procedure, install the module from the backend, customize any necessary parameters, and publish the module.

There are various modules which allow you to do this:
AdSense Module - ClickSafe Special Edition - this is the easiest, most popular and a very flexible way of inserting AdSense code into your website.
mod_html module - this is a module which allows you to insert ad hoc html, thus allowing you to insert AdSense code directly. An example of using this module to display Google Ads is found at the top of this page

The second, and in my opinion the better way to display Google AdSense on your website is within the text of each content item that you publish. This gives a much better clik through rate, because ads are displayed surrounded by your text, making them more prominent, and less prone to being looked over.

The way to do this is to use a mambot which displays the Google AdSense code. A mambot / plugin is used to to trigger the rendering of AdSense code within the Joomla content. This means that you can decide exactly where in your content the ads will be displayed.

The mambot can be found here.Once again, using this mambot is quite easy. You install the mambot, enter the correct parameters, and publish the mambot. Once it has been published, you can use [mosgoogle] (replace the square brackets with curly brackets), and this will render the Google AdSense code. You can also choose whether to display to the left, center or right of the page. An example of usage of this mambot is found just about the previous paragraph.

Then use a channel to track your clicks, and watch your Click Through Rate soar

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